Need a little extra information?
Here is a list of my client’s frequently asked questions. If you cannot find the information you need here, let’s set up a meeting to address your concerns and discuss how we could work together.
Yes. After our initial meeting, you will receive a proposal that will act as a contract. It will outline the work scope, the price you are expected to pay, and the timeline it will be completed. The contract protects both of us, ensuring that both parties fulfill their obligations as outlined.
You will receive the proposal roughly one week after our initial conversation via email. You will be able to sign the contract digitally via HelloSign, which is legally binding.
Yes! Please check my most recent reviews here.
I do not charge by the hour. I charge by the project. Each project is different, and it may require other unique fees such as professional photos, hosting fees, domain name purchasing.
Yes. I know some projects carry a hefty price tag (for example, a 10-page website with professional photos and copywriting). During the consultation, we will discuss the project’s timeline and ways to make it affordable.
You must know your budget, deadline, and a general overview of the project you have in mind. Together we can think of all that is possible within your budget and timeline.
I have a hard deadline for responding to client calls and emails within 24 hours during the week and next business day if over the weekend or holiday. There may be periods of a week or two during some more extensive projects that you will not hear from me. Work stages are outlined in the work proposal.
I use Adobe Illustrator and Adobe Photoshop for my graphic design work.
Absolutely, I love working with teams as they lead to the best results.
At the initial meeting, we will discuss your general concept and applications for the final product. I will save your final product in several file formats according to future usage. You will receive all files via a Google Drive account.
Please visit this page for a list of my most recent reviews.
When you receive the final product depends on the size, scope, and deadline of your project. You can find an estimated timeline for your project in the proposal.
First, we will discuss the basics of your design. I will create a drawn draft to get to a basic concept. From there, I will start making drafts to help get closer to the end project. With most designs, I offer two rounds of revisions.
If you live in or near Plattsburgh, I prefer to work with the Adirondack Pennysaver. I love their staff, and they stand behind their product. If you have a preferred printer or online service, I can gladly work with them as well.
Yes. I often recommend hiring a professional photographer. Professional photography adds a level of professionalism that cannot be beaten. If hiring other professionals is out of your budget, we can discuss what we can do and produce the best possible product.
Yes. We will discuss the maintenance of the site at the start of the project. Avoid out-of-date content, broken links, and common errors by hiring a professional to maintain the site.
Basic website maintenance starts at $50 a month. Monthly checkups include preventing broken links, addressing mobile responsiveness errors, and performing small content updates.
Two rounds of revisions are included in the price. The first step in any project is the mock-up. During this phase, we will nail down the look, feel, and language on your website. After this step, your two rounds of revisions start.
During each round of revisions, we will meet digitally or in-person to discuss desired changes. You will receive each draft at least one week before the meeting so you and your team can review the design and content.
Yes. I commonly create custom graphics for webpage backgrounds and edit photographs when designing a website. The photos and custom graphics will be available to you digitally via Google Drive at the end of the project.
It depends. There are a lot of variables that can impact the timeline of building a website. Here are some things to consider:
-Do you have a logo?
-Do you have photos of you, your products, or your location?
-Do you have the content already written?
-Do you want to include search engine optimization?
-How many pages do you want on your website?
-I generally suggest home at least: home, products/services, about, contact
-How much time can you commit to reviewing drafts and discussing revisions per week/ per month?
-Do you have a hard deadline?
I will cover these questions at the consultation. The final proposal will share the project’s timeline.
No. I can include the cost of a professional photographer and writer at the cost of the website. Hiring qualified professionals are often recommended but will increase the price of the overall project.
Yes. I prefer to build on the WordPress platform, but I understand it isn’t the most user friendly. If you or an employee will be maintaining a site, we can look at an option that would be best for you.
Yes. If you are unsure what your domain (the whole, www.YOUR-BUSINESS-NAME-HERE.com thing), we can discuss potential options. You will want to try to find a short, easy to remember, and on-brand name.
Domain: A domain is like a street address. This unique address takes internet users where you store your website files. You get to choose a .com, .edu, .net or unique ending.
It doesn’t have to cost an arm and a leg to keep your website online. You can expect to pay for a domain and hosting for most small sites from $20 to $50. When purchasing domains and hosting, I often use Siteground.com.
With most providers, you can save money by prepaying for years of service. Many places allow you to pay for up to 5 years at a substantial discount, saving you bundles of cash.
Backlinks are simply links from someone else’s website to yours. Search engines such as Google use the number and quality of the links to determine your website’s legitimacy.
While it is essential to have many links to your website, they must come from reputable sites. For example, links from NYS.gov show you are a very reliable site because the state of New York does should not link to spam content.
Absolutely! It is easy to set up an email address with your unique URL after the @. I can also set up your account with Google if you want to connect with the Google Suite.
Citations are database listings that showcase your name, address, phone number, website, and business basics. Angie’s List, Google My Business, Facebook, and hundreds of others are examples of databases/ websites you can list your business. It is critically important that your citations are consistent across platforms.
Most businesses should have a presence on Facebook, Instagram, Linked In, and Twitter.
I like to caution businesses that Twitter accounts less successful if you do not use Twitter. Twitter is a very social medium, and the most successful accounts are ones where the owner truly enjoys the platform and discussing their industry/ work.
While Youtube and Snapchat, and TikTok are options, many business owners do not have the time or budget to maintain a proper and consistent presence on these sites.
Yes, each platform has industry standards for social media growth. We can discuss the current standards during the consultation.
Your page’s engagement rate is the top metric I watch. Social media is supposed to #1, BE SOCIAL. If people do not engage, you are not sending the right message. Engagements often lead to your phone ringing or messages from qualified customers.
You will see an increase in engagements, likes, and followers. As we work together, you will see a further organic reach and lower costs when advertising on most platforms. The most significant measurement of success is web inquiries and phones ringing with qualified leads.
First, we will identify the client’s needs and how you are in a unique position to fulfill that need. We can create content that makes their life easier and showcases your knowledge. My goal is to increase “trust and authority” in your company and brand.
Once you become a trusted business, you can offer free lead generators. Often these are in the form of an ebook or video series. You want to help potential clients avoid common pitfalls that you see people make in your work line.
Overall, this strategy has worked time and again for my clients, and I’m not afraid to share it. It takes time and energy to plan, develop, and execute each phase correctly. Together we can create a social media plan that highlights your knowledge and expertise. Your free download will show why you are the clear choice in your industry.
Also, we will step-up your reviews and testimonial game.
Yes! I set up roughly a dozen Google alerts for each business. I also monitor the webs for the use of specific hashtags for mentions of you or your company.
Absolutely! Social media strategies should include creative ways to link back to various pages on your website. You must link to pages well beyond the homepage. While these social media links do not count as a true backlink, they are essential in showing your brand’s relevance.
Currently, Loomly is my social media tool of choice. I like the interface, and it allows me to easily schedule posts at the right time while ensuring that all post follows a series of best practices.
I subscribe to newsletters from Loomly, Hootsuite, and Later. They provide roughly 3-5 short articles that keep me up-to-date on the most recent trends.
Yes. If you hire me for full social media coverage, it also includes reputation management. I will help you collect and respond to reviews from recent customers.